Our First Online Auction

  • Ash Marton
  • 5th May 2020
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We’ve always been a forward-thinking agency but the current global circumstances have pushed us to be more innovative than ever and vastly increase our use of technology. We knew when the National Cabinet banned physical auctions that it was just another opportunity to expand on this.

Our agents Daniel Robinson, Ayden Collins and Leon Zuidema worked closely with Ash Marton to pioneer the process. The group worked collaboratively with some of our other team members to figure out the logistics and host test auctions. Our incredible operations team ensured the process was airtight and was guaranteed to run smoothly.

On the day, we had the help of a quality auctioneer with extensive negotiating experience. Zoom was utilised to ensure all bidders could see him and our other involved agents and vice versa. The team sought to use the program’s chat functions to receive bids in order to ensure clear communication.

Potential buyers were largely supported throughout this process with agents discussing the auction and encouraging bids. This was very important to us, it was our top priority to ensure our buyers felt completely comfortable during this experience.

9 Irvine Crescent was sold under the hammer, without a single bidder leaving their lounge room. We’re extremely proud of our team for being so enthusiastic to adapt to the challenges in the current Real Estate environment.

2020-2024 Copyright Ash Marton Realty

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